SMEs moderately online findable

Door:

-

5/4/2020

SEO

SMEs still moderately online findable

The medium of small businesses in the Netherlands are still too limited to find in the Dutch search engines. Of the Dutch SME websites, only 43 are optimized for search engines, so the remaining 57 are poorly findable. This is shown by SMEs online findable research by SME online Monitor, carried out by the TNS Nippo.

An example of this is Google Places, this is only used by 7 of the entrepreneurs. Whereas the local market for MKBers is an important market. Through Google Places, the company can increase findability through its location, as described in this article of Frankwatching.com. Moreover, SME websites are often out dated and rarely renewed.

SMEs findable online

While SMEs have become more and more online findable is Social Media. Most SMEs have created a social media profile, but the question is how many of these companies actively use the profile and in the right way. More than 50% of the Dutch people are now looking for companies via Social Media. For example, someone wants to buy something from an unknown webshop, many people now view the Facebook profile before purchasing. Transparent SMe online findability therefore increases the ability on customers.

93 of the Dutch search through Google!

Willingness

However, the SME Online Monitor has investigated that in July 2013 37 of SMEs will be willing to invest in a new website within two years. In the field of websites, a new trend is going on anyway, because the replacement demand has increased to 50. In addition, SMEs websites are becoming more professional, more than 40 spends building a website out to a professional party. In addition, we see a trend in the combination of SEO and SEA. In the field of Facebook Marketing in particular, there is much to be gained for SMEs.

Expectation

Our expectation is that SMEs online will certainly improve. As SEO is increasingly recognized as one of the most important online marketing tactics. In addition, everyone searches nowadays through Google and Social Media so you can't stay behind.

Are you sMEs and interested and the possibilities of Boss and Boss? Please contact us for a non-committal consultation or quote!

Over de auteur:
LinkedIn icon
Wil jij een online baas worden? Wij maken van jouw website graag een baas op het internet.

Wij bieden alle websites een gratis quick scan aan.
Gratis quick scan!
Online Baas worden?

Laat je e-mail achter voor de maandelijkse baasbrief!

Bedankt voor je bericht!
Er is iets misgegaan met het versturen.
Categorieën
Recente berichten
Deel dit bericht

Wat onze klanten over ons zeggen

5.0 sterren op basis van 43 waarderingen.
Julien Dijkslag , Maart, 2023

Baas & Baas bedankt voor de goede service 🙌. Tot de volgende keer 💪🏼

Rogier van Kralingen , December, 2023

Geeft perspectief en uitstekende service, vooral in tijden waarin marketing overweldigend kan zijn.

Studio Noos , Mar 25, 2020

Wij zijn zeer tevreden met onze nieuwe webshop studionoos.com die is opgezet door Baas&Baas. De communicatie verloopt soepel en er wordt snel gehandeld als wij nog ergens hulp bij nodig hebben. Aanrader!

Heleen Spruijt , Februari, 2020

We zijn superblij met het eindresultaat van onze webshop neeve.com en vinden de samenwerking met Baas & Baas erg goed. De lijnen zijn kort waardoor er snel én efficient geschakeld kan worden.

Royal Moti Mahal
Kuin BV
Orange Capital Partners
Gouden Reael
Bar Italia
Henri Willig
't Klooster Interieurmakers
VondelGym
PANCAKES Amsterdam
DGTL Health
Sup Sup Club
IW-Net
Dappermaentje
Avalon Connect
Hedgehog Company
FunkyVinyl
Eventcare
Kroonluchter
The Sourcing Partners
StellaPower