SEO Training2021-01-11T09: 47: 49 + 01: 00


With our SEO training you will learn all the ins & outs about search engine marketing.

About us


Do you want to be the boss in Google but have no idea how to do it? We provide you with practical SEO training at location. It is of course also possible to organize an SEO workshop at our office in Amsterdam to follow. In the SEO workshop we provide training by means of theoretical examples. There is also a lot of room for exercises and these exercises will be discussed together. After completing the training, there are many starting points that you can work on yourself to further optimize your site SEO. The level of the candidates is asked in advance and we can adjust the level or learning objectives based on this.

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What does the training consist of?2019-01-31T11: 11: 11 + 01: 00

The SEO training consists of the following components:

1. How do search engines work?
2. Keyword analysis
3. Competition analysis
4. Realizing content: content & technology
5. Website technology
6. SEO site design
7. Link building
8. Analyze, evaluate, optimize

What are the main topics?2019-01-31T11: 18: 56 + 01: 00

SEO training - 3 pillars

> Technology, content and backlinks

During the SEO training we go deeper into SEO. We will discuss the three pillars of SEO namely: technology, content and backlinks. We will make an SEO strategy in advance through keyword analysis and competition analysis. Based on this, you determine which keywords are important for your website. You will then implement this in the content. In the technology of the site we look at the speed, security and whether the data is legible for Google's crawl robots. Finally, it is important to earn relevant backlinks, you can do that through content marketing and link building.

Which Google algorithm updates are covered?2019-01-31T11: 12: 19 + 01: 00

During the training we will also go deeper into the algorithm updates from Google. Some known updates are:

  • PageRank
  • Google Penguin
  • Google Panda
  • Google Hummingbird
  • Google Pigeon update
  • Mobile-friendly update
  • Rankbrain
  • Medic update (August 1, 2018)
How long does the workshop last?2019-01-31T12: 32: 23 + 01: 00

In principle, the SEO workshop lasts from 10:00 to 17:00 and contains two to three breaks. Of course we can also adjust the duration of the SEO workshop to your wishes. In addition, it is also possible to get a half day SEO training. For questions or more information you can without obligation Contact with us.

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On-page SEO are all adjustments that are made on the website itself. We optimize the website entirely according to the latest updates from Google. In addition, we take into account the ease of use of the website to increase the number of conversions.

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Triggering your target audience by telling a clear, relevant and credible story. Share the right information, at the right time, through the right channel with the right audience. In addition, relevant content is very good for the Google Rankings.

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Link building is getting relevant links on other websites to your website. The more good links refer to your website; the higher your position in Google becomes. However, obtaining quality links is a time consuming process.

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Baas & Baas | Online Marketing

020 - 2148939

Johan van Hasseltweg 14A
Amsterdam 1022WV
Chamber of Commerce: 70756635

Would you like to know more about our services?
Then contact our final boss Sander without obligation.

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